curriculum
B.S. BUSINESS ADMINISTRATION
Major in Marketing Management
Effective School Year 2008-2009
Course
Code |
Equivalent in
past curriculum
2002 1993 |
Descriptive Title |
No. of Hours
Lec Lab Units |
pre-requisite
co-requisite |
FIRST YEAR-First Semester
Acctg 111(04) |
|
|
Fundamentals of Accounting 1 |
6 |
0 |
6 |
None |
Engl 111(04) |
|
|
Basic Communications Skills |
3 |
0 |
3 |
None |
Fil 111(04) |
|
|
Sining ng Komunikasyon |
3 |
0 |
3 |
None |
Hum 111(04) |
|
|
Fundamentals of Logic, Ethics & Values Ed. |
3 |
0 |
3 |
None |
PBE 111(04) |
|
|
Philippine Business Environment |
3 |
0 |
3 |
None |
Math 111(04) |
114 |
114 |
College Algebra |
3 |
0 |
3 |
None |
PE 111(04) |
|
|
Physical Education 1 |
2 |
0 |
2 |
None |
NSTP 1(04) |
|
|
National Service Training Program |
0 |
[3] |
[3] |
None |
|
|
|
|
23 |
0 |
23 |
|
FIRST YEAR-Second Semester
Acctg 122(04) |
121 |
121 |
Fundamentals of Accounting II |
3 |
0 |
3 |
Acctg 111 |
Engl 121(04) |
|
|
Study & Think Skills in English |
3 |
0 |
3 |
Engl 111 |
Fil 121(04) |
|
|
Panitikang Pilipino |
3 |
0 |
3 |
Fil 111 |
BusP 121(04) |
Bus 221 |
Bus 221 |
Business Psychology |
3 |
0 |
3 |
None |
Man 121(04) |
221 |
221 |
Principles of Management |
3 |
0 |
3 |
PBE 111 |
Rizal(04) |
|
|
Buhay at Panitik |
3 |
0 |
3 |
None |
CS 123(06)
(Comp121BA) |
Type110 |
Type120 |
IT Presentation Skills and Computer Graphics |
2 |
1 |
3 |
None |
PE 121(04) |
|
|
Physical Education 2 |
2 |
0 |
2 |
PE 111 |
NSTP 2(04) |
|
|
National Service Training Program |
0 |
[3] |
[3] |
NSTP 11 |
|
|
|
|
22 |
1 |
23 |
|
Course
Code |
Equivalent in
past curriculum
2002 1993 |
Descriptive Title |
No. of Hours
Lec Lab Units |
pre-requisite
co-requisite |
SECOND YEAR-First Semester
Acctg 213(04) |
211 |
211 |
Management Accounting 1 |
3 |
0 |
3 |
Acctg 122 |
Chem 110(04) |
NatSc 1 |
Nat Sc 1 |
General Chemistry I [BA] |
3 |
0 |
3 |
None |
Econ 211(04) |
100 |
100 |
Principles of Economics w/ TAX & LR |
3 |
0 |
3 |
None |
Lit 211(04) |
Engl 321 |
Engl 321 |
Philippine Literature |
3 |
0 |
3 |
None |
Socio 211(04) |
Pop Ed |
Pop Ed |
Society & Culture w/ Family Planning |
3 |
0 |
3 |
None |
Fin 210(04) |
121 |
121 |
Basic Finance |
3 |
0 |
3 |
None |
ITE 10(04)
(Comp212BA) |
Comp 1 |
Comp 1 |
Introduction to IT with Windows Applications |
2 |
1 |
3 |
ITE 10 |
PE 211(04) |
|
|
Physical Education 3 |
2 |
0 |
2 |
PE 121 |
|
|
|
|
22 |
1 |
23 |
|
SECOND YEAR-Second Semester
Acctg 224(04) |
221 |
221 |
Management Accounting II |
3 |
0 |
3 |
Acctg 213 |
Math 222(04) |
BusStat111 |
BusStat111 |
Business Statistics |
3 |
0 |
3 |
Math 111 |
BusE221(04) |
Bus411 |
Bus411 |
Business Ethics |
3 |
0 |
3 |
BusP121 |
Chem 120(04) |
Nat Sc2 |
Nat Sc2 |
General Chemistry II [BA] |
3 |
0 |
3 |
Chem 110 |
Econ 222(04) |
|
|
Introduction to Microeconomics Theory |
3 |
0 |
3 |
Econ 211 |
Engl 221(04) |
Engl214 |
Engl 214 |
Speech Communication |
3 |
0 |
3 |
Engl111 |
ITE 11(04)
(Comp223BA) |
Comp2 |
Comp2 |
Basic Internet (Web Page Design using HTML) |
2 |
1 |
3 |
None |
PE 221(04) |
|
|
Physical Education 4 |
2 |
0 |
2 |
PE 211 |
|
|
|
|
22 |
1 |
23 |
|
Course
Code |
Equivalent in
past curriculum
2002 1993 |
Descriptive Title |
No. of Hours
Lec Lab Units |
pre-requisite
co-requisite |
THIRD YEAR-First Semester
Engl 311(04) |
222 |
222 |
Public Speaking |
3 |
0 |
3 |
Engl 221 |
Man 311(04) |
|
|
Business Communication |
3 |
0 |
3 |
Engl 121 |
Man 312(04) |
|
|
Human Behavior in the Organization |
3 |
0 |
3 |
Man121,
BusP121 |
Man 313(04) |
Mktg111 |
Mktg111 |
Marketing Management |
3 |
0 |
3 |
Man121 |
Law 311(04) |
211 |
211 |
Obligation & Contracts |
3 |
0 |
3 |
None |
Tax 3115(04) |
321 |
321 |
Income Taxation |
3 |
0 |
3 |
None |
Econ 314(04) |
|
|
Macroeconomic Theory |
3 |
0 |
3 |
Econ 222 |
CSR120(08) |
|
|
Corporate Social Responsibility & Governance |
3 |
0 |
3 |
|
|
|
|
|
24 |
0 |
24 |
|
THIRD YEAR-Second Semester
Qtech 321(04) |
Math403 |
Math403 |
Quantitative Techniques in Business with
Software Application |
2 |
1 |
3 |
Math222
& ITE 11 |
Man 325(04) |
412 |
412 |
Human Resource Management |
3 |
0 |
3 |
Man312 |
Man 326(04) |
|
|
International Business |
3 |
0 |
3 |
Man 313 |
Mktg 321(08) |
|
|
Fundamentals of Marketing Research |
3 |
0 |
3 |
Man 313 |
Law 322(04) |
311 |
311 |
Partnership & Corporation |
3 |
0 |
3 |
Law 311 |
Mktg 413(08) |
|
|
Strategic Marketing Management |
3 |
0 |
3 |
Man 313 |
Mktg 322(08) |
|
|
Product Management |
3 |
0 |
3 |
Man 313 |
|
|
|
|
20 |
1 |
21 |
|
Course
Code |
Equivalent in
past curriculum
2002 1993 |
Descriptive Title |
No. of Hours
Lec Lab Units |
pre-requisite
co-requisite |
FOURTH YEAR-First Semester
Mktg 323(08) |
|
|
Distribution & Supply Chain Management |
3 |
0 |
3 |
Man313&
Qtech321 |
Mktg 324(08) |
|
|
Advertising & Promotions Management |
3 |
0 |
3 |
Man313&
326 |
Mktg 411(08) |
|
|
Retail Management |
3 |
0 |
3 |
Man 313 & 326 |
Mktg 412(08) |
|
|
Sales Management |
3 |
0 |
3 |
Man 313 & 326 |
Free Elect1 |
|
|
|
3 |
0 |
3 |
|
Free Elect2 |
|
|
|
3 |
0 |
3 |
|
Practicum 1(04) |
Pract1 |
Pract1 |
On the Job Training |
3 |
0 |
3 |
All 3rd Year,
2nd Sem subjects |
|
|
|
|
21 |
0 |
21 |
|
FOURTH YEAR-Second Semester
PolSci 221(04) |
121 |
121 |
Phil. Governance & New Constitution |
3 |
0 |
3 |
None |
Mktg 4213(08) |
|
|
Total Quality Management |
3 |
0 |
3 |
Man 326 &
Mktg 411 |
Free Elect3 |
|
|
|
3 |
0 |
3 |
|
Free Elect4 |
|
|
|
3 |
0 |
3 |
|
Free Elect5 |
|
|
|
3 |
0 |
3 |
|
Free Elect6 |
|
|
|
3 |
0 |
3 |
|
Practicum2(04) |
Pract2 |
Pract2 |
On the Job Training |
3 |
0 |
3 |
Practicum1 |
|
|
|
|
21 |
0 |
21 |
|
|
|
|
|
|
|
|
|
PROFESSIONAL ELECTIVES
Course
Code |
Equivalent in
past curriculum
2002 1993 |
Descriptive Title |
No. of Hours
Lec Lab Units |
pre-requisite
co-requisite |
Mktg 421 |
|
|
Entrepreneurial Management |
3 |
0 |
3 |
Man313&
Mktg321 |
Mktg 422 |
|
|
Service Management |
3 |
0 |
3 |
Man 313 |
Mktg 423 |
|
|
E-Commerce Marketing |
3 |
0 |
3 |
Mktg 321& Mktg 322 |
Mktg 424 |
|
|
Brand Management |
3 |
0 |
3 |
Man 313 & Man 326 |
Mktg 425 |
|
|
Special Topics in Marketing |
3 |
0 |
3 |
Mktg 321 & Mktg 322 |
Econ 327 |
|
|
Managerial Economics |
3 |
0 |
3 |
Econ 222 & Man 313 |
Man 314 |
|
|
Financial Management |
3 |
0 |
3 |
Acctg 213 & Fin 210 |
|
|
|
|
21 |
0 |
21 |
|
Marketing Management Flow Chart |
